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When you think of motorsport sponsorship it's all too easy to be put off by the telephone number-like sums needed to keep the likes of Michael Schumacher going round and round...

Fortunately it doesn't have to be like that! HotSeat Motorsport recognise that realistically budgets are tight, and that's why we offer a range of competitively-priced options that are affordable, effective and fun!

The 2005 British Rally Championship

  • Coverage of the entire British Isles - Three rounds in England, two in Scotland, one in Wales, one on the Isle of Man and one in Ulster
  • The longest and toughest rallies, usually over 2 gruelling days
  • City centre start and finish for each event with plenty of razzamatazz, attracting a wide audience
  • A full season's excitement from late April to early November
  • Television coverage on Channel 4, Sky Sports and Motors TV
  • Rallying is widely recognised to have taken over from F1 as the most exciting form of motor sport

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Who Follows Rallying?

  • Rallying is one of the fastest growing spectator sports in Britian
  • 83% of rally fans are ABC1 with disposable income
  • 63% are male, 37% female
  • 61% are aged 18-35
  • Over 9,000 fans attended just one rally stage at the first round of the 2002 British Rally Championship
  • An IT literate audience, making 45,000 hits per event on the official championship website
  • Rally fans are 41% more likely to buy the sponsor's product than any other sports fans

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Why HotSeat Motorsport?

  • Winners of major awards over the last three years in the British Rally Championship
  • Head-turning Subaru Impreza rally car
  • Well recognised within the sport with a high media profile
  • A friendly and professional team that will work hard to promote your business
  • One of British motor sport's only professional women drivers, rapidly becoming a recognised celebrity

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Services Available to Corporate Sponsors

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Recent Sponsorship Partners

Lincolnshire BroadbandLincolnshire Broadband Initiative: This partnership brings together the high-speed and tech-tech worlds of communications and rallying.

KumhoKumho Tyres: Kumho spotted Kate's potential to make an even bigger impression in 2003 and have supplied HotSeat Motorsport's tyres ever since.

LSCThe Learning & Skills Council for Lincolnshire and Rutland "Break the Mould" Campaign. We were selected to promote this stereotype-busting programme, aimed at encouraging young people to consider non-traditional careers, and employers to let them.

Co-Op Motor GroupCo-Op Motor Group. Lincoln's SEAT dealership recognised the benefits of an association with the local rallying success story. The publicity we attract locally can only be good for business!


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Contact HotSeat Motorsport to find out how we can publicise your company
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